Challenging the boundaries of denim, Replay has launched a new campaign promoting their collection of ‘stretchy’ denim. Replay Hyperflex offers 100% elasticity, incredible shaping performance and superior comfort. Using experts from the worlds of soccer, dance, fashion and gymnastics, Replay have tested the new range to see how far they can test the limits of the Hyperflex collection, subjecting the range to extreme dance steps, contortion moves and amazing soccer tricks to highlight its durability and comfort. With the likes of supermodel Alessandra Ambrosio and FC Barcelona players Neymar Jr., Gerard Piqué, Luis Suarez, Andrés Iniesta and Ivan Rakiti? donning the range, Replay Hyperflex will be hitting the markets worldwide this October. – See more at: http://www.wonderlandmagazine.com/2014/10/new-replay-campaign-wonderland/#sthash.d2rcxQ67.dpuf
Features
The Anbass Jeans from Replay are a classic slim fit jeans with a tight leg. The cool wash enhances the look. The back pockets with beautifully curved decorative seams and subtly roughened areas. The decades of jeans experience is replay positive once again.
Slim
Replay introduces a whole new dimension and presents Hyperfree, the world’s first active jeans #JeansYouHaveToMoveIn Hyperfree gives exceptional freedom of movement that has never been seen in jeans. Hyperfree is the answer to a new way of life, where wellness and fitness play an important role, while being cool as much as convenience. With Hyperfree, Replay not only wants to dress people, but also to give real freedom of movement. In a world in which Indigo is also important in the sports world, the hallmarks that are inherent in jeans become a way of freeing the body and movements. The growing approach between sports and casual wear demands increasingly more comfortable garments. The Hyperfree fabric is made from natural fibres and is ultra-light. The softest denim in the world feels breathtakingly comfortable inside and out. Hyperfree is 100% elastic and provides 35% improved freedom of movement compared to the best products in this category.
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